1. Key point:
word-formation in the computer and e-commerce fields
Difficult points:
derivation
2. Requirements
By the end of this lesson, you should be able to have a good command of
□ three methods of word-formation in the computer fields
□ e-commerce terms given in the lesson
3. By the end of this lesson, you should be able to
□ know the history of the internet
□ prescribe your experience of using Google
□ give samples of changes in
marketing thanks to the internet
4. The Ancient History of the Internet Abstract: The article introduces the history of the Internet which was in the World War II set the stage for the supportive research environment and the key technical developments that produced today’s global network.
5. Key words:
the history of the Internet; the World War II; Pentagon; RAND; Cerf; information superhighway
6. New Wordsinformation-age
n.
本课中意为“信息技术发展的结果”;名词+-age表示活动、动作、结果,或身份、境遇、状态。
devotee
n.
爱好者
albeit
conj.
尽管;虽然
geopolitical
a.
地缘政治学的
postapocalypse
n.
有重大意义的事件;暴力事件
holocaust
n.
大屠杀
set the stage for
打好基础;为……创造条件
operations research
n.
运筹学;操作研究
7. Boffins
n.
(俚)科技人员
dole out
v.
分发
Pentagon
n.
五角大楼(美国国防部大楼)
Balky
a.
顽劣的
mainframes
n.
计算机主机
elaborate complex
n.
综合建筑物
subterranean
a.
地下的;隐蔽的
hideouts
n.
躲藏处
hookup
n.
无线电通讯网
redundancy
n.
多余度
8. Grid
n.
格网
packet switching
n.
封装交换
classified
a.
保密的
feasibility
n.
可行性
turn one’s back on
不理睬
malfunction
n.
故障
protocol
n.
协议;规程
Bit
n.
二进位制,比特
hearing aid
n.
助听器
serendipitous
a.
善于发现有价值物品的
9. Sentence Explanations 1.The Internet seems so information-age, that its devotees might find the circumstances of its birth hard to grasp.
因特网似乎与信息时代同出一辙,就连因特网的老手也说不清它是产生的由来。
hard to grasp是宾语circumstances
of its birth 的补足语。这是一个主语+谓语+宾语+宾语补足语句型。
10. 2. “In such a system, ” Baran wrote, “there would be no obvious central command and control point, but all surviving points would be able to re-establish contact in the event of an attack on any one point through ‘a redundancy of connectivity.’ ”
巴兰写到,在这样一个系统里,“没有明显的指挥中心和控制点,当任何一个点遭受攻击时,所有幸存的点就能够通过‘多备份技术’重新建立联系。”
in the event of 如果……发生。
11. Skill TrainingWord-formation in the E-commerce Fields
1.派生法:英语单词最基本的部分叫做词根。它是单词中不变化的部分。表达那个词的最基本的意义。它的前面和后面都可以接上词头和词尾,也叫做前缀和后缀。
(1)前缀通常用来引伸或转变那个词的意义。
例:
20. 还有一种情况是将一组词缩写,取每个词的第一个字母或部首几个字母重新组合,成为一个新词。如:IC集成电路卡
integrated circuit card
DES数据加密标准
data encryption standard
PKI公钥基础设施
public key infrastructure
PC 个人计算机
personal computer
www 全球网
world wide web
BBS 公告栏系统
Bulletin board system
UPS 不间断电源
uninterruptible power supply
asap尽可能快地
as soon as possible
SVGA 超视频图形显示阵列
super video graphics array
21. 在电子商务活动中缩写词是常见的,如:
DSA=digital signature algorithm; DSS digital signature standard; DES=data encryption standard; D-HTML=dynamic HTML; EDI=electronic data interchange; EDIFACT=electronic data interchange for administrators, commerce and Trans-port; ECC=elliptic curve cryptography; IMAP=internet message access protocol; OCR=optical character recognition; PKCS=public-key cryptography standard; VPN=virtual private network 等等。
22. Reading Materials (A)Marketing Is Changing, Thanks to the Internet
Abstract:: The article tells of the situation of the marketing. It concludes that with the right message and the right timing, we can end up selling the consumer anything, anywhere, anytime.
Key words: Internet; market; sale; upstairs-downstairs; loyal family
23. Reading Materials (B)Leading Role of Internet---Google
Abstract: Google has already transformed the way people use the Internet. To its rivals, Google is gaining a strategic position that could give it too much influence over Internet commerce.
Key words: Google; strategic position; leading role 返 回