2021年1月1391国开电大本科《商务英语4》期末考试试题及答案


    2021年1月1391国开电科商务英语4期末考试试题答案
    交际语(计10分题2分)
    15题根话容选择恰选项
    1―I'm really fed up with Larry
    ―___________________
    AI'm sorry to hear that
    BReally
    CHeywhat's up
    [答案]C
    2―Aunt Cindydo you shop online often
    ―___________________
    ANoI don't think so
    BThat's a good idea
    CYesIt's very convenient
    [答案]C
    3―Are there any disadvantages to shopping online
    ―_____________But I think this problem will be solved soon
    AIt makes life easy
    BIt takes sometime for the stuff you buy online to arrive
    CThe stuff you buy online arrives quickly
    [答案]B
    4―Is there a bank near here
    ―___________________
    ANoI don't like it
    BYesI saw him this morning
    CYesThere is one just down the road
    [答案]C
    5―I'll be away on a business tripWould you mind signing for my express delivery
    ―___________________
    AI have no time
    BYesI do
    CI'd be happy to
    [答案]C
    二词汇结构(计30分题2分)
    620题阅读面句子ABC三选项中选出填入空白处佳选项
    6We used to_________cash advances
    Ahad
    Bhaving
    Chave
    [答案]C
    7We can't manage that_________you pay for the installation
    Aif
    Bwhen
    Cunless
    [答案]C
    8The same is true_________individual proprietorships
    Aof
    Bto
    Cat
    [答案]B
    9When the rest of the room_________emotionalstay cool and use logic to negotiate and close
    Aget
    Bgets
    Cgot
    [答案]A
    10But Jerryhave you really thought this_________You would essentially be giving up the company that your greatgrandfather built
    Athrough
    Bof
    Cabout
    [答案]A
    11_________friends and colleagues greeted each other with that day wasBought anything today
    AThat
    BWho
    CWhat
    [答案]C
    12The franchisor_________the franchisee should observe the regulations to make the business go well
    Aor
    Bas well as
    Ceither
    [答案]B
    13Trademarksproprietary service marks and regulations need_________carefully
    Ato be observed
    Bbe observed
    Cbeing observed
    [答案]A
    14Customers won't find store clerks sitting around_________
    Awatching TV or playing cards
    Bto watch TV or play cards
    Cwatching TV or to play cards
    [答案]A
    15The longterm assets are known as_________assets
    Afixed
    Bcurrent
    Cnet
    [答案]A
    16In businesswhatever you dodo not_________illegal benefit
    Achase
    Bchoose
    Cchallenge
    [答案]A
    17Even though he’s_________out of college and still a bit greenhe is a great coworker
    Aflesh
    Bfresh
    Cflash
    [答案]B
    18It will_________about eight percent more than initially projected
    Aspend
    Bpay
    Ccost
    [答案]C
    19I'm still working on_________a few problems
    Airon in
    Bto iron at
    Cironing out
    [答案]C
    20Although he has sought to find a peaceful_________he is facing more pressure from his business rivals
    Asolute
    Bsolve
    Csolution
    [答案]C
    三阅读理解(计40分题2分)
    2125题阅读列短文ABC三选项中选出正确答案
    Cyber Monday rocked while mobile sales roared
    The day widely regarded as the Super Bowl of online sales created a record day for retailersincluding Walmartand marked a shift in shopping preferences as smart phones and tablets drove nearly a third of trafficand for some retailersmore than half
    Walmart expects to register its biggest Cyber Monday yetcoming off a record Black Friday weekend onlineHeading into the afternoon Mondaythe website had already soldout of PlayStation 4 and Xbox One consoleswhich weren't even discountedSignificant savings on TVs and tablets also encouraged shoppingsays Joel AndersonCEO of Walmart
    Retailers from Target to Sears are fast evolving Cyber Monday into something more akin to Cyber Weekas online deals stretch well beyond Monday
    As of 6 pmETsales on Amazon were up 443over last yearwhile sales at eBay were up 321according to Channel Advisorwhich tracks thirdparty sellers on eBay and AmazonThe online marketplaces are doing well in part because shoppers are heading to those sites to find popular products that are selling out at regular retailerssays Scot WingoCEO of Channel Advisor
    Flashsale site Rue La La started Cyber Monday deals on Sunday with aCyber thonthat drew more than 350000 people to the siteThe sale promoted as much as 80 off on more than 150 brandsOn Mondaysales of Cole Haan and Pandora Jewelry merchandise were strongestCEO Steve Davis says
    21Retailers used moble devices and drove nearly a third of trafficor even more than half to online shoppingAs we know that_________doesn't belong to the mobile device
    Atablets
    Bsmart phones
    Cpersonal computer
    [答案]C
    22PlayStation 4 and Xbox One consoles were sold out on_________the afternoon Monday although they weren't even discounted
    AeBay
    BWalmart
    CAmazoncom
    [答案]B
    23According to_________sales on Amazon were up 443over last yearwhile sales at eBay were up 321
    AWalmart
    BRue LaLa
    CChannel Advisor
    [答案]C
    24Cyber Monday deals on Sunday with aCyber thonthat drew more than_________people to the site
    A350000
    B35000
    C3500000
    [答案]A
    25We can infer from the passage_________isn't an online retailer
    ASears
    BChannel Advisor
    CWalmart
    [答案]B
    2630题阅读面句子根文章容进行判断正确写T错误写F
    Passage 2
    A challenge in working in customer service is to ensure that you have focused your attention on the right key areasmeasured by the right Key Performance Indicator(KPI) One of the most important aspects of a customer service KPI is what is often referred to as theFeel Good FactorBasically the goal is not only to help the customer have a good experiencebut to offer an experience that exceeds expectationsSeveral key points are listed as follows
    Know what productsservice you are offering from back to frontIn other wordsbean information expertIt is okay to sayI don't knowbut it should always be followed up by but let me find outor possiblybut this person will be able to assist youWhatever the situation maybemake sure that you don't leave your customer with an unanswered questionMost of the communication that you relay to others is done through body languageIf you have negative body language when you communicate with othersit shows that you don't careTwo of the most important aspects of positive body language are smiling and eye contactMake sure to look your customers in the eyeIt shows that we are listening to them and hearing what they are sayingAnd of course smiling is more inviting than a blank look or frown
    Nothing surprises your customers more than an employee going the extra mile to help themAlways look for ways to go above and beyond the expectations of your customersIn doing soit helps them to know that you care and it will leave them with theFeel Good Factorthat you are searching for
    26The goal of customer service is to give customers an experience that meets their expectations[答案]F
    27Leave your customer with an unanswered question is unacceptable[答案]T
    28Both positive body language and negative body language are necessary in customer service[答案]F
    29Eye contact is one of the most important aspects of positive body language[答案]T
    30Going the extra mile to help themin the last paragraph meansgoing along way to help them[答案]F
    四写作(计20分)
    31根求完成作文
    According to the sample letter above and based on the following informationyou are required to write an invitation letter to your business partners and invite them to China
    (1) Your name and positionSimon ZhangPresident of Tianjin Trust Int'1TradeCoLtd
    (2) Your business partnersMrJames Laird and MrLuke Smith
    (3) Time of visitbetween Jan 28 and Feb 4
    (4) Purpose of visitpotential financing
    (5) Expenses to be borne byyour business partners
    备注
    根述信函样根信息您需您商业伙伴写封邀请函邀请中国
    (1)您姓名职位张锡蒙天津信托国际贸易限公司总裁
    (2)您商业伙伴詹姆斯·莱尔德先生卢克·史密斯先生
    (3)参观时间1月28日2月4日
    (4)访问目潜融资
    (5)您业务伙伴承担费
    参考答案
    Dec22
    Dear MrJames Laird
    On behalf of Tianjin Trust Int'1TradeCoLtdI would like to invite you and your colleague MrLuke Smithto visit us between Jan 28 and Feb4 for the purpose of potential financing in the near future
    We both understand that your company will be responsible for all the expenses for your visit to and within ChinaAlthough we expect your visit and wish fruitful outcomes between usTianjin Trust Int'1TradeCoLtdis not responsible for any financial aspects of your trip to and within China
    I look forward to welcoming you both in Tianjin and pray that you have a wonderful trip

    Yours sincerely
    Simon Zhang
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