单元测8 试题(题库)答案
说明:资料整理2023年11月
学员抽套试卷均机组合抽试卷中试题均列题库中找原题答案
第题:选择填空(题10分5题)
列题库中抽2题
I wonder whether I could accept this discount or not
__________________
[答案]BWhy not consult with your manager
It’s nice to meet you in my office
__________________
[答案]BI am here today to discuss the trademark transfer with you
We are planning to register the trademark of Red Dragon for your new productWhat’s your opinion about this brand name
_________________
[答案]AI suggest that you should give it up
We think 55000 would be reasonable for transferring our trademark
________That’s too high
[答案]BOh my goodness
What’s the purpose of your visit today
________________
[答案]CI’m intending to ask for your advice on brand design
列题库中抽3题
The question______we should use this brand name will be decided by our marketing team
[答案]Bwhether
Do you think you could cut it______30
[答案]Aby
Few people realized the value of a brand______
[答案]Bdid they
For Europeansred can______danger
[答案]Bstand for
I’ve learned______today
[答案]Asomething new
It is a fact______his wifeJosephine Dicksonalways had some minor accidents
[答案]Athat
Many companies spend a lot of money and time______their trademarks
[答案]Aregistering
We’ll let your know when we______a decision
[答案]Bmake
You are planning to export this product to Europe______
[答案]Caren’t you
You won’t choose this brand name______
[答案]Awill you
第二题:阅读理解选择判断翻译等(50分)
列带★题库中抽中1试题
★翻译ABC三选项中选出英文适合中文翻译
1I am very sorry for coming latebut something urgent came up at the last minute
[答案]B抱歉迟走时突然遇急事
2Let’s get down to business
[答案]C谈正事吧
3I think it’s preferable for you to change the brand name
[答案]A认您换商标
4Would you think it over for the sake of our long partnership
[答案]C长期合作您否做考虑呢
★听力理解请听面话根话容ABC三选项中选出佳选项
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1Why did John pay a visit to Miller
[答案]CHe’d like to talk about the trademark transfer
2Why was John’s company interested in using Miller’s trademark
[答案]AThe trademark is very famous around the world
3What will John provide for using Miller’s trademark
[答案]BHe is going to pay a sum of money
4What price can Miller accept
[答案]C 49500
5When will John give the feedback to Miller
[答案]AAfter he talks with his manager
★完形填空阅读面短文ABC三选项中选出填入空白处恰选项
When you go shopping and want to buy some clothesyou should think about which kind of clothes you really need and decide how_____money you can_____on themThen look at the labels that are inside the new clothesThey tell you how to_____the clothesThe label for a shirt may tell you to wash it in warm waterA sweater label may tell you to wash it in cold waterThe label on a coat may say dry clean only and cleaning in water may_____this coatIf you do_____the directions say on the labelyou can keep your clothes looking their best
1[答案]Amuch
2[答案]Bspend
3[答案]Ctake care of
4[答案]Cruin
5[答案]Aas
★阅读理解阅读面短文根文章容ABC三选项中选出佳选项
Earle Dickson worked for a company manufacturing gauze and tape called Johnson & JohnsonWe will never know the reasonbut it is a fact that his wifeJosephine Dicksonalways had some minor accidentsDuring the first week of their marriageshe hurt herself twice with the kitchen knifeAfter thatit just went from bad to worseIt seemed that Josephine was always cutting herself
One day Earle Dickson had an ideaHe sat down with some tape and gauze and a pair o
f scissorsThen he cut the tape into stripsIn the middle of each strip he stuck a little square of gauzeFrom then onwhenever Josephine had an accidentreadymade bandages were on hand for her to use quickly and without a lot of fuss
At Johnson & Johnsonpeople heard about these new bandages which could be put on in thirty secondsSoon the company started to try these bandages on the marketSlowly they were accepted by the publicFour years laterin 1924the company installed machines for mass producing the new productwith the trade name BANDAID
1When did MrsDickson often cut herself
[答案]BWhen she did cooking
2Why did MrDickson decide to make the bandages by himself
[答案]CBecause his wife was often in a mass when she cut herself
3What does the word readymade mean for
[答案]CIt means something you can use at once
4What is the main reason for company’s mass production on the bandages MrDickson invented
[答案]BThe bandages are necessary for women
5What is the best title for this passage
[答案]AThe Invention of BANDAID
★阅读理解阅读面短文根文章容进行判断正确T错误F
Brand refers to nameslogos and slogansFor exampleNike is known for its slogan Just do it and swoosh logoA trademark shows the origin and ownership of a product or servicewhich is used to protect nameslogosdrawingssymbols and other characters related with a businessCokeand Cocacola are registered trademarks of the CocaCola Company
Many companies spend a lot of money and time registering their trademarksThere are at least two good reasons for thisFirstlyif you trademark a brandyou are the only person allowed to use that Brand nameslogan etcIf others want to use that brandthey must ask your permission or pay some moneySecondlyregistration also allows the owner to bring legal action against anyone who uses the trademark without authorization
There are basic trademark symbolsegTM for goods and SM for serviceThey tell the public that the product’s name and design are the exclusive property of the companybut a registered trademarkprovides notice that it has indeed been registered
1According to the writerit is not necessary for a company to register a trademark [答案]F
2A trademark may be regarded as a protection for a brand name [答案]T
3The trademark symbols TM and can be exchanged in a brand [答案]F
4Legal protection on a brand comes into force only after registration [答案]T
5A company can freely use other companies’ brands [答案]F
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